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Founder story · 01

The Manufacturer.

80 staff · 2 sites · SAP for accounts, Excel for everything else
3am

Marcus is awake at 3am again. Not because of one thing — because of all of it. The second site ran overtime three weeks straight and he only found out when the payroll number landed. A $180K purchase order went out Friday; he signed it because the job needed steel, not because anyone put the cash position in front of him first.

SAP knows the accounts. It doesn't know the floor. The floor lives in his head, on the production whiteboard, and in whatever Janet remembers.

The break

The morning the big supplier slipped a delivery, four people emailed him separately. By the time he'd joined the dots — the late steel, the crane booked for Tuesday, the penalty clause in the client contract, the apprentice idle on standby — the decision window had already closed.

The information existed the whole time. It was just scattered across SAP, three spreadsheets, four inboxes, and one person's memory. He'd built an 80-person business and still ran it off gut — because gut was the only thing that could hold every piece at once.

He still signs the bigger POs by gut.
The gut just has the numbers next to it now.

With Daxo

He didn't rip anything out. Daxo sat on top of what he already ran. Now when a supplier slips, the consequence assembles itself — the delivery, the crane, the penalty, the idle labour — in one place, before the window closes. When a PO crosses his desk, the cash position is already beside it. When a site runs hot on overtime, it surfaces in week one, not on the payroll run.

Now

Last month he caught the overtime creep early enough to fix it. The crane never sat idle. The penalty clause never triggered. He still gets up at 3am sometimes — he just doesn't reach for his phone the moment he does.

If this is your business, it doesn't have to stay in your head.